
Place-based transformations
Transforming the places we live and work
Our vision demands a profound shift in mindsets and unprecedented collective action. We need to change our human design for life. We need to transform places and industries so that people can see and aspire to a sustainable future. We need collective ingenuity and innovation that turns the unlikely into the possible. We need systems change.
We believe that large-scale, place-based demonstrations of sustainable, regenerative living can do this.
Conducted in partnership with cities and regional governments, institutional stakeholders, industry and local communities, our work focuses on place-based transformation through systems innovation designed to enable learning and mindset shift. We launched Deep Demonstrations in 2019 as test beds for ambitious climate action. Today, they form the heart of our strategy.